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Big marketing for small teams - flexible support for MGAs.

  • simonhaskell5
  • May 8
  • 2 min read
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For many small MGAs, growth depends on reaching more brokers, building brand credibility, and driving more submissions. But with lean teams and no in-house marketing function, these goals often get sidelined in favour of day-to-day operations.


That’s where a specialist B2B marketing agency can step in. Not just to "do the marketing," but to act as a strategic partner helping you punch above your weight in a competitive market.


Here’s how we help small MGAs win:


Marketing strategy without the overhead


You don’t need a CMO to make smart marketing decisions. We bring the strategy to the table, helping you define your key broker audiences, position your products clearly, and choose the right channels for outreach. We create a focused plan that aligns with your goals and budget, so you can grow sustainably.


Messaging that converts (without writing it yourself)


MGAs often rely on sales or underwriting teams to create content, but that’s not their job.

We develop engaging content that explains your proposition clearly to brokers: product guides, onboarding materials, campaign emails, and Linkedin posts. It’s all built to educate, build trust, and drive action, without taking time from your core team.


Marketing automation & CRM support


Many small MGAs have CRM systems, but don’t use them to their full potential.

We help clean, structure, and segment your CRM so you can identify high-potential brokers, trigger automated emails, and follow up with the right message at the right time. It’s a game-changer for teams short on people but big on ambition.


Campaign execution from start to finish


No team? No problem. From broker acquisition campaigns to re-engagement workflows, we plan, build, and run your marketing campaigns. You focus on underwriting and broker relationships, we’ll handle the execution that drives results.


A scalable team you don’t have to hire


Hiring a full-time marketer (or team) is a significant investment, especially when you’re running a small, lean operation. We offer the flexibility to start small and scale up as you grow. Whether you need a few campaigns a year, someone to run your Linkedin, or consistent monthly support, you get an expert team without the commitment of new headcount.


Final word


You don’t need a big team to do big things. With the right partner, even a small MGA can run professional, strategic marketing that attracts new brokers, re-engages existing ones, and helps you compete with bigger players.


Let’s talk about how we can help you grow, without growing your overhead.

 
 
 

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